01
The challenge
DeArmon CAST relied on physical DVDs to sell performance recordings. Duplicating discs, creating labels, tracking orders, managing inventory, and coordinating pickups required approximately 40 hours of work per performance.
02
What changed
DeArmon CAST moved its performance recordings to MediaZilla. Families could purchase videos through QR codes at performances or follow-up emails and receive immediate digital access.
03
Verified result
- 39 hours saved per performance, reducing fulfillment from 40 hours to one hour
- 48% increase in performance video sales
- 172% increase in net profit
- 16% reduction in production costs
